Luel Flores – Director of Financial Aid | F.I.R.S.T. Institute

Luel Flores Costa is the Director of Financial Aid, bringing a rich and diverse educational background to her position. She holds a bachelor’s degree in Marine Biology, which fostered her appreciation for science and environmental stewardship, and another bachelor’s in Business Administration with a focus on Management, equipping her with crucial skills in organizational effectiveness and leadership. Additionally, she has earned a master’s degree in Human Resources, specializing in Organizational Behavior, which gives her valuable insights into workplace dynamics and employee development.

Since embarking on her career in higher education in 1997, Luel has been fueled by a genuine passion for supporting students and their families, recognizing the vital role that financial aid plays in accessing educational opportunities. Her commitment to exceptional customer service transcends professional obligation; it is a deeply personal mission. She ensures that every financial aid request is addressed with the utmost care, empathy, and professionalism.

Navigating the intricate financial landscape of higher education can be overwhelming, filled with numerous options and regulations. However, Luel is devoted to guiding students and their families through each step of the process. Every day, she strives to make this journey more manageable, empowering students to realize their educational aspirations. Together, they unlock the opportunities that lie ahead!

Leadership Team